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A Letter to Myself Podcast: How a life-threatening birth seeded the idea for a thriving baby bottle business

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Yvon and Leon Bock are the co-founders of Hegen, a Singapore brand well-known for its baby feeding bottles. But it was the traumatic delivery of their fourth child which spurred them to embark on a journey to help others. In the process, the couple created a profitable business.

Joel Chua sits down with them for their lessons on life, love and parenthood.

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Both Leon and Yvon Bock gave up their respective family businesses to start Hegen. (Photo: Leon Bock)

Here are some excerpts from the conversation:

A wild wish for a large family:

Yvon Bock:
All the guys (when I was dating) were like: “Oh, we want to chill. We don't want to have kids.” And then he (Leon) is like: “I want to be father of six.” I was like: “That’s amazing!”

Leon Bock: You know it is easy for a guy to say (he wants many kids). How often do you hear a woman say that right? So, when she shared that her dream was to have a family of six kids as well, I knew I had to marry her.

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A life-changing birth: Leon and Yvon with their children when the last child was born. (Photo: Leon Bock)
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Leon and Yvon Bock, owners of Hegen, with their four children on a holiday. (Photo: Leon Bock)

The crisis on the fourth childbirth:

Leon:
We didn't expect there to be too many complications as this is our fourth time. But the complication was that she had a ruptured bladder and lost a lot of blood ... there was a chance that she wasn't going to make it.

Yvon: I decided that I want to do something worthwhile and meaningful with this second chance at life, hence the company.

Leon: Yes, that was the day we felt that the idea of Hegen was seeded.

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The couple work hard at keeping their relationship strong. (Photo: Leon Bock)

On their business and personal relationship:

Leon:
A lot of people ask: “Leon, how do you guys work together and stay together 24/7?” So I tell them, it’s not about how much time we spend time together, it's about how much we can't take being apart. That really describes the two of us.

Yvon: Agree, absolutely.

Even after being married for 20 years, we are very playful and we have a very fun relationship. We still keep up with each other, like boyfriend (and) girlfriend. That's how to keep the relationship alive.

(This interview was first broadcast on 24 January 2025.)

Listen to Yvon and Leon's story on A Letter to Myself. This podcast, hosted by Joel Chua, features people with remarkable life lessons to share and airs every weeknight on CNA938.

If you know someone with an inspiring story, write to cnapodcasts [at] mediacorp.com.sg.

Follow A Letter to Myself on Apple Podcasts or Spotify.

Source: CNA/cr

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